115 business terms with formulas and Rs examples
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Most people start a business from the idea: "this will sell, everyone will buy it." The numbers get checked later, or never. This book does the…
This is the long companion to the Instagram reel "ROI" (80 seconds, 5 numbers). The reel gave you the names and formulas. Here you get the meaning of…
Deposits, licences, launch
Ravi's Rs 4,12,500 profit assumes Ravi works for free. Say he pays himself Rs 40,000 a month, the kind of salary he could earn in a job…
Ravi's best month earns Rs 55,000. Multiply by 12 and you get Rs 6,60,000, an ROI of 132% (6,60,000 ÷ 5,00,000). That number ignores the two…
Ravi's fixed costs are Rs 80,000 a month (rent 25,000 + helper 30,000 + utilities and software 10,000 + marketing base 15,000), before he pays…
The 450-order row is the month-2 situation: 450 × Rs 150 − Rs 80,000 = −Rs 12,500. The 3 to 6 month target is a rule of thumb used by many advisers,…
Contribution margin is the selling price per unit minus the variable cost per unit. It is the portion of each sale that goes toward covering fixed…
Think of the Rs 150 as a bucket. Each order drops Rs 150 in. The bucket must first fill to Rs 80,000 (all fixed costs). Only after that does a single…
Ravi works 10 hours a day × 30 days = 300 hours a month. Maan lo (illustrative) a job pays ₹40,000 for about 208 hours (26 days × 8 hours), which is…
Ravi, Year 1 average (₹4,12,500 ÷ 12)
This is a made-up example, not a forecast for your business. Ravi starts a chai-snacks cloud kitchen with ₹5,00,000: kitchen setup ₹3,00,000,…
Orders ramp up over the year: 300, 450, 600, 700, 800, then 900 a month from month 6. Monthly profit = orders × ₹150 − ₹80,000.
Most people hide the real expenses, but the breakdown of hidden costs and wastage here made me rethink my whole starting budget. Really glad I saw that before buying any machinery.
The B2B outreach pitch worked really well for me. Tweaked two lines to fit my city and booked our first distributor meeting by Thursday.
It’s like 15 pages of straight-to-the-point notes. No 50-page fluff or motivational quotes, just what to buy, who to sell to, and what the margins actually look like.
Honestly thought this would just be another generic PDF, but the supplier contacts were actually legit. Called two of them the next day and got sample quotes without any drama.
Read it with my morning tea and took notes the entire time. It answers the awkward, practical questions that most YouTube videos gloss over.
I was completely confused about machine pricing because every local dealer was quoting random figures. The specs page gave me an exact baseline to negotiate with.
18% GST is added at checkout. Digital product, nothing is shipped: it opens on this page and a copy is emailed to you.
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It is one ebook that opens on this page after payment, and a copy is emailed to you. There are no videos and nothing is shipped.
Yes. Every section is in English and Hindi, and you can switch with one button at the top.
The book makes no income promise. It teaches you to read the numbers before you spend. The Rs 5,00,000 kitchen is a made-up example, not a result. If you want a stock tip, a loan or a promise of income, do not buy this.
Yes. The formulas run the same on Rs 50,000 or Rs 50 lakh. The example uses Rs 5,00,000.
The five reel numbers in depth (ROI, cash flow, CAC and LTV, break-even, time), then financial statements, ratios, growth and marketing metrics, GST, loan and funding basics, and an A to Z glossary of 115 terms with formula and example.
The cloud kitchen figures are illustrative and marked "maan lo". Tax, MSME and loan limits change, so the book shows the date and the official link; check the official site before you act.
